Our Commitment to Quality

Lead Replacement Policy

We stand behind every lead we deliver. If a lead doesn't meet our quality standards, we'll replace it—no questions asked.

100%
Free Replacements
24hr
Review Time
7 Days
Dispute Window
Qualifying Criteria

When Leads Qualify for Replacement

We replace leads that don't meet our strict quality standards. Here's exactly what qualifies for a replacement.

Invalid Contact Info

Phone number disconnected, wrong number, or email bounces. We verify before delivery, but if one slips through, it's on us.

Duplicate Leads

If we accidentally send you a lead you've already received from us within the past 90 days, we'll replace it immediately.

Outside Service Area

Lead's location falls outside your defined service territory. Geographic targeting is crucial, and we take this seriously.

Wrong Service Type

Lead is seeking a service you don't offer. If a roofing lead goes to a plumber, that's a replacement—period.

No Intent to Purchase

Lead was just browsing, looking for a job, or has no genuine interest in your services. Tire-kickers aren't real leads.

Spam or Bot Submission

Our filters catch 99%+ of spam, but if a fake submission gets through, we replace it and strengthen our defenses.

Simple Process

How to Request a Replacement

Getting a lead replaced is quick and easy. Here's our straightforward 3-step process.

1

Flag the Lead

In your dashboard, click "Dispute" on any lead within 7 days of delivery. Select the reason from the dropdown menu.

Takes 30 seconds
2

We Review

Our quality team reviews your dispute within 24 hours. We verify the issue against our 7-point quality criteria.

24hr turnaround
3

Get Replaced

If approved, we credit your account or deliver a replacement lead within 48 hours. No hidden fees, no hassle.

100% free
Full Transparency

What's Not Covered

We believe in complete transparency. Here are situations that don't qualify for replacement.

Not Eligible for Replacement

  • Leads not contacted within 48 hours

    Speed matters. Leads go cold fast—we require prompt follow-up.

  • Disputes submitted after 7 days

    Our dispute window is 7 days from lead delivery. After that, we can't verify issues.

  • Lead changed their mind

    If the lead was valid but decided not to proceed, that's not a quality issue.

  • Price shoppers or "just looking"

    Leads seeking quotes are legitimate—closing them is your opportunity.

  • Couldn't reach after 3+ attempts

    If the number is valid but they don't answer, that's normal lead behavior.

Why These Rules?

Fair for Everyone

These rules ensure our replacement policy remains sustainable and fair for all partners. Abuse would hurt everyone.

Speed = Success

Industry data shows that contacting leads within 5 minutes increases conversion by 400%. Our 48-hour rule is generous.

Quality Verification

The 7-day window allows us to verify issues while records are fresh. After that, it's nearly impossible to investigate.

94%
Approval rate on valid disputes
Common Questions

Replacement Policy FAQ

Ready to Work with a Lead Partner You Can Trust?

Our replacement policy exists because we believe in the quality of our leads. Let us prove it to you with a risk-free trial.

No contracts required
Cancel anytime
100% replacement guarantee